Jenny House Seoul: The Celebrity Beauty Studio for Hair & Makeup

I grew up in Seoul, which means I grew up knowing exactly which beauty studios Koreans actually respect and which ones exist to capture tourist foot traffic. The gap between the two is large, and it matters — especially when you’re in a city with the beauty industry density that Seoul has.

Jenny House is not a tourist trap. It’s where Korean celebrities go. It’s where the makeup artists and hair stylists who work on K-drama sets trained. It’s been operating in Cheongdam-dong since 2002, it has styled over 500 notable Korean names, and its reputation in the local industry is unambiguous. For visitors who want a genuinely professional hair and makeup experience in Seoul — not a chain-salon approximation, but the real thing — this is where to go.

Quick Reference: Jenny House Seoul 2026

Why Seoul’s Hair and Beauty Scene Is Different

Korea’s beauty industry isn’t just a product industry — it’s a service industry at an exceptionally high level. The same rigour that produces sophisticated skincare formulations and professional-grade cosmetics has shaped an approach to hair and beauty services that most visitors find noticeably better than what they’re used to at home.

A few things set serious Korean beauty studios apart:

Consultations are genuine. Before anyone touches your hair or face, a professional will ask questions — about your hair history, your skin type, what you want the result to look like, and what your lifestyle requires. They’ll tell you honestly if what you’re asking for won’t work. This is professional integrity, not upselling.

Finishing is part of the service. A Korean hair appointment includes a complete blow-dry and styling. You don’t walk out damp and unfinished. Makeup sessions are similarly thorough — the result is designed to look complete, not like a work in progress.

Celebrity credibility translates directly. The studios that style Korean celebrities are the same ones accessible to visitors. Unlike many markets where celebrity stylists are completely out of reach, Seoul’s beauty industry is unusually concentrated and accessible. The person doing your hair at Jenny House may have worked on the same team that styled a K-drama lead that same week.

Price reflects genuine skill. The premium end of Seoul’s beauty market — Jenny House’s territory — is expensive by Korean standards but genuinely world-class by international ones. You are paying for professional skill and industry-grade technique, not just a brand name.

Jenny House (제니하우스): The Recommendation

Jenny House is a premium beauty studio based in Cheongdam-dong — one of Seoul’s most prestigious neighbourhoods. It offers hair styling, hair colouring, perms, makeup, head spa, nails, and bridal services, and has done so at the highest professional level since 2002.

The studio’s client list reads like a K-drama casting sheet: Son Ye-jin, Han So-hee, Park Shin-hye, Han Ji-min, Kim Tae-ri, and K-pop groups including TVXQ are among the 500+ notable names who have come through Jenny House. Its artists are not aspirational outsiders to the Korean entertainment industry — they are part of it.

For visitors, the appeal is straightforward: you can receive the same calibre of professional service that Korean celebrities receive, in the same studios, by the same level of artist.

Location

Jenny House operates one flagship studio in Cheongdam-dong, Gangnam — Seoul’s most prestigious beauty district.

Address: 56 Seolleung-ro 146-gil, Gangnam-gu, Seoul (서울특별시 강남구 선릉로 146길 56, 청담동)

Getting there: Gangnam-gu Office Station (강남구청역), served by Line 7 and the Suin-Bundang Line. Take Exit 4 and walk approximately 600 metres.

Hours: Monday to Sunday, 11:00 AM – 6:00 PM Lunch break: 1:00 PM – 2:00 PM — no appointments during this window.

Phone: +82 2-541-7788

Website: jennyhouse.co.kr

The Cheongdam neighbourhood is worth exploring before or after your appointment. It is one of Seoul’s most interesting areas — high-end boutiques, independent galleries, and some of the city’s best coffee are within easy walking distance.

Services and Pricing

All prices below are verified directly from the official Jenny House reservation page as of April 2026.

Hair Services

The Cut + Styling service includes a hair wash, cut, and full blow-dry finish. The Cut + Special Styling extends this with a more elaborate styling session — suitable if you want a specific look rather than a standard finish. Star Dye includes a wash and styling. Star Perm covers perming, wash, and styling.

Makeup

A full professional makeup application by a Jenny House artist. The session runs approximately one hour and is designed to produce a complete, finished result — not a rushed application.

Hair + Makeup Combined

Includes a hair wash, professional hair styling, and a full makeup application in a single session. The most popular option for visitors who want a complete transformation.

Additional Services

The Head / Scalp Spa includes a scalp diagnosis, detox cleansing, and a choice of hair or scalp care treatment. The Premium Full Package covers hair dye or perm, scalp or hair care, makeup, and nail care — the comprehensive transformation option for a special occasion.

Booking

Reservations can be made directly through the official Jenny House website:

Online booking: jennyhouse.co.kr/shop/list.php?ca_id=10

Select your service, choose a date and time, and complete the reservation. The site lists all available services in English. English and Chinese-speaking staff are available at the studio.

Walk-in bookings are occasionally possible but not recommended — popular slots fill quickly, particularly on weekends and during spring and autumn peak seasons.

What a Jenny House Session Looks Like

If this is your first time at a Korean professional beauty studio, here’s what to expect.

The consultation is real. Your artist will talk with you before starting — about your face shape, your skin type, what look you want, and whether your hair is in a condition to support what you’re requesting. Bring reference photos; they communicate more precisely than verbal description alone and are genuinely used by Korean artists as a working reference.

The process takes time. A makeup session runs approximately one hour. A cut and styling appointment is one to two hours depending on the service level. Dye and perm work takes longer — allow 1.5 to 3 hours respectively, and don’t schedule anything immediately after.

The result is finished. You will not leave with a half-done look. Jenny House’s standard is that you walk out looking complete — the same expectation applied to their celebrity clients applies equally to visitors.

Tipping is not the norm. Korea does not have a tipping culture in beauty studios. Don’t tip.

Language is manageable. English-speaking staff are available at Jenny House. The online reservation system is in English. Reference photos are your most effective communication tool during the session itself — one clear image of the look you want is worth more than any verbal description.

Makeup Shopping vs. Makeup Application

It’s worth being clear about the distinction, since visitors often conflate the two:

Product shopping — buying Korean makeup, skincare, and cosmetics — is a separate activity covered in our Seoul K-Beauty Shopping Guide. The short version: Myeongdong and Olive Young are your primary destinations, and the range and prices are genuinely unmatched.

Service application — having a professional do your makeup — is what Jenny House provides. Book in advance; don’t walk into a street-facing studio in a tourist district hoping for a comparable result.

Practical Tips for Visitors

Book two to three weeks ahead for weekends. Jenny House fills up during peak travel seasons — spring (March to May) and autumn (September to November). Weekday appointments are easier to secure. Same-day walk-ins are unreliable.

Note the lunch break. The studio is closed for appointments between 1:00 PM and 2:00 PM daily. Plan your arrival and session duration around this.

Bring reference photos. The single most useful thing you can bring. One clear image of the look you want is worth more than any verbal description. Korean artists work from visual references routinely — this is normal practice, not unusual.

Arrive with clean hair for hair services. Hair wash is included in most hair services, but arriving with clean, product-free hair makes the process smoother. For makeup-only appointments, arrive with a clean, bare face — no foundation or heavy SPF.

Be specific about your hair history. If you’re getting a colour or perm, be honest about previous bleach or dye history. A professional studio will ask, and accurate information produces better results and prevents damage.

The Cheongdam area is worth an afternoon. Build time around your appointment to explore the neighbourhood — it’s one of Seoul’s most interesting areas, and your time there won’t be wasted.

Frequently Asked Questions

Is Jenny House suitable for non-Asian hair types? Yes. Jenny House’s artists work with a wide range of hair types and textures. If you have naturally curly, very fine, or very thick hair, note this clearly at the time of booking. Bring reference photos showing both what you want and what your hair currently looks like.

Can I book a hair and makeup session on the same day? Yes — the Star Hair Styling + Make up combined package covers both in approximately two hours at ₩330,000. It is the most practical option for visitors who want a complete look in a single appointment.

Is Jenny House worth the price? If you want a professional-grade Korean beauty experience — the kind that produces a result comparable to what Korean celebrities receive — yes. It is priced at the premium end and delivers at that level. If you’re looking for a budget option, Jenny House is not the right fit.

How far in advance should I book? Two to three weeks ahead for weekend appointments during peak seasons. Weekday slots are often available within one week. Book early for the best choice of service time.

What should I do if I don’t speak Korean? English-speaking staff are available. The online booking system is in English. Reference photos are your most effective communication tool during the session itself.

Does the studio close on any days? Jenny House is open Monday to Sunday. The only closures are public holidays — confirm if your visit falls around Chuseok, Lunar New Year, or January 1st.

Making It Part of Your Seoul Visit

A professional hair and makeup appointment in Seoul is a different experience from the equivalent at home. It’s more considered, more technically skilled, and — at Jenny House — conducted at the same professional standard applied to Korean entertainment industry clients.

Book in advance through the official website, bring your reference photos, and allow the full time for your chosen service. The Cheongdam area is worth spending an afternoon in regardless — your time before or after the appointment won’t be wasted.

For more on Seoul’s beauty scene, see our Personal Colour Analysis Guide and K-Beauty Shopping Guide.

Jenny House Cheongdam — +82 2-541-7788 — jennyhouse.co.kr — Book online